Police last week launched a major offensive against child sexual exploitation in the local area.

Officers from Gwent Police kickstarted ‘Operation Makesafe’ in a bid to snuff out individuals and gangs involved in sexual abuse, by informing parents, and businesses of the telltale signs involving such serious crime.

Police said they are also keen to educate young people on the early warning signs of sexual exploitation.

Detective Sergeant Louisa Wilson, lead for the operation, said, “Often what the young person seeks more than anything else is love and attention and it is that desire which will be used to sexually exploit them.

“The mantra for everyone must be if you see something or hear of something that causes you concern and causes you to think something is just not right then don’t ignore it. Don’t ignore your gut feeling. Say something, if you see something.

“We should remember the young person may have been sexually exploited even if it appears that the sexual activity is consensual. A child cannot consent to their own abuse.”

Police said amongst signs to look out for include a change of appearance, evidence of self-harming, having significantly older friends, or secretive social media and phone use.

Evidence cited by Gwent Police found exploitation can centre around hotels, pubs and cafés, and involve taxis used to ferry victims. Police are working through bespoke training packages with employees of various sectors to help spot the signs.

Jeff Cuthbert, the police and crime commissioner for Gwent, said, “This is an important initiative which raises awareness of child sexual exploitation and will no doubt help more people to spot the signs and show them where they can go to seek help and support. One of the key values and principles featured within my Police and Crime Plan for Gwent is to have regard to the needs, safeguarding and welfare of children.

“We all have a duty and a responsibility to ensure we do everything we possibly can to keep children safe.”

For confidential help and advice call Gwent Police on 101 or 999 if you think someone is in immediate danger. You can also ring Childline for help and advice on 0800 11 11.

If you would prefer not to speak to the police you can contact Children’s Services in your area: 01291 635669 (Monmouthshire).